3-IN-10 HAVE USED UBER RIDE SHARING APP IN OTTAWA
Satisfaction with Uber four times higher than with taxis
OTTAWA, May 19th, 2016 – In a random sampling of public opinion taken by the Forum Poll™
among 890 Ottawa voters, 3-in-10 have used the Uber ride sharing mobile app in
the city (31%), and this is similar to levels noted in Toronto (April 13, 2016
- 32%). Uber use is characteristic of the youngest (52%), males (37%) rather
than females (26%), the wealthy ($80K to $100K - 46%), renters (41%) rather
than homeowners (25%), the best educated (post grad - 35%) and those who
disapprove of Chief Bordeleau (37%).
In total, almost all
of those who have used Uber are satisfied (93%) and an improbable 8-in-10 say
they are “very satisfied” (82%). In comparison, just one half of all voters say
they are satisfied with taxi service they receive (48%) and fewer than one
fifth are “very satisfied” (17%). This is in comparison to Toronto, where
satisfaction with Uber is slightly lower (April 13, 2016 - satisfied - 85%,
“very satisfied” - 68%). However, satisfaction scores for taxis in Toronto are
very similar to Ottawa (April 13, 2016 - satisfied - 49%, “very satisfied” -
18%).
“It appears Ottawa
is having the same love affair with Uber that Toronto is having, except
Bytowners are even more enthusiastic about the service than Hogtowners” said Forum Research President, Dr. Lorne
Bozinoff.
Lorne Bozinoff, Ph.D. is the president and
founder of Forum Research. He can be reached at lbozinoff@forumresearch.com or at (416)
960-9603.
